The February 2026 Core Update is Live: Why Google’s New “Preferred Sources” Changes Everything

A major Google algorithm update is underway. Here is what SEO Experts knows so far, and why the new “Preferred Sources” feature requires a reassessment of your brand strategy. In early February 2026, as anticipated by many in the industry, Google launched the February 2026 Core Update. The rollout began approximately 72 hours ago, and significant […]