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Category: Google Core Algorithm Update

The Rise of Agentic Commerce: What Google’s Universal Commerce Protocol Means for E-commerce

For the past two decades, e-commerce optimization has centered on encouraging users to visit landing pages and manually add items to their carts. But in 2026, the buyer journey is undergoing its most radical transformation yet. We are entering the era of Agentic Commerce—a reality where AI agents do the shopping for us. And with the […]

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